12 modules · ~115 min
AI Agents at Work: A Product Launch, End to End
A software company launches a product in fourteen weeks with AI agents doing the research, the drafting and the design. Follow the campaign through all twelve people who touch it — and watch the bottleneck move from making things to being sure about them.
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What you'll be able to do
Follow a product launch campaign through every person who shapes it, in order
See exactly where AI agents help, where they don't, and what each one costs
Understand why an agent needs a human who owns what it asserts
Turn a pipeline target into leads, MQLs and opportunities — and back into a budget
Tell an approved product fact from a claim marketing wishes were true
Judge a thin statistic the way legal, product and analytics each judge it
Recognise how agents move the bottleneck downstream to review and approval
Measure a campaign — and measure the agents themselves — without flattering either
Specify an agent properly: the state it holds, its inputs, its behaviours and what it may never do alone
Choose the right metric for each agent — precision and recall, calibration, provenance completeness
Name who owns the outcome when an agent gets it wrong
Modules
12 in this track- 12 lessons · 115 min totalQuizzes included · lesson titles are visible once you log in and register for this course.